Open market is a place for the industries to experiment with their marketing techniques and try out new experiments in the designated industry. This blog represents the heart of people who love and live the market place. Who have the love to go out there with their new and innovative ideas and hit the open market. The blog is not industry specific and neither its geographically tied so feel free to give in your suggestions and comments and weave your ideas in words and comment.
Wednesday, August 11, 2010
The Indian Defense Industry
The market trends in India have been changing but what has not changed much in terms of the market trends is the Defense market. India has been one of the potential markets for defense companies all around the world. It has been for a about half a century now that the defense companies have found India and Pakistan as one of their target markets.
The major countries involved in defense market are Russia, Germany, USA, UK, Israel, France and China. These are the companies which dominate the defense market in the world and each country has its own specialty in which they excel in. Like Israel is famous for its small and hand held weapon industry and produces one of the best handheld weapons in the world. Germany has the best tanks in the world, US has the best tactical equipments and air borne vehicles in the market.
The Indian subcontinent has been the market for some of the best defense companies like: Lockheed Martin (US), Northrop Grumman (US), Thales (France), Israel Weapon Industry (Israel), E Bit Systems (Israel), Sikorsky (US), Sukhoi (Russia) and many more. Even there are many Indian agencies which have come up with some very good defense products.
DRDO, HAL, Gun factory board, ISRO are working on new research projects and coming up with better products. But the only question mark is is the effort in the right direction and is the pace of advancement right? I say this because we have the best naval ship and submarines facilities in the world but still we buy submarines and retired ships from Russia and other countries. The Arjun tank took such a long time that till the time it was out the technology was obsolete. Tejas, when in the final phase of development the scientists realize it’s a light weight combat aircraft and the engine used is not powerful enough to lift the assault weapons.
India has the capability and the technology to implement it but we always lack the system needed for that technology to work in the right direction and on right time.
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